Women's Brick Initiative logo
Women's Brick Initiative
Women's Brick Initiative LEGO Quilt
Welcome to The

Women's
Brick Initiative

Inspiring women and girls to Create with LEGO Bricks

Our Manifesto

LEGO Minifig Hammer

Inspire

We will INSPIRE more women and girls to join our LEGO hobby while honoring the female artists, builders and LEGO enthusiasts who are already making a difference.

LEGO Minifig Camera

Support

We will SUPPORT our community through workshops, events, skill building activities and a positive community experience.

Pink LEGO Gem

Empower

We will EMPOWER our community by challenging entrenched inequity and bias. We will increase the representation of women and other underrepresented groups within all aspects of the LEGO ecosystem.

JOIN THE MOVEMENT FOR INCLUSIVITY!

Sign the Diverse LEGO Minifigure Petition now and help us create a more diverse and representative world of LEGO.

Upcoming Events

About

At the Women’s Brick Initiative, we’re not just about creating stunning brick-built masterpieces (though we do plenty of that, with flair and precision!); we’re about building a supportive community where every member feels valued, heard, and inspired.

Here, we champion the voices and talents of women and underrepresented populations in the brick-building universe, because we believe that everyone deserves a spot at the table.

Whether you’re a seasoned builder looking to mentor and inspire, or a curious newcomer eager to explore the creative building arts, there’s a place for you here.

Our initiative is a testament to the power of collaboration and the incredible things that happen when diverse minds come together to create.

Learn More About WBI

Recent Articles

She Built That: LEGO Correcting the Wrong?

Earlier this year, LEGO launched the “She Built That” campaign to challenge traditional gender views of building. The campaign included a reimagined RUN DMC track,...
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LEGO and LGBTQ+ Representation in their products: What AFOLs and casual fans have to say

In a recent community survey on LGBTQ+ representation in LEGO, over five hundred participants spoke with clarity and urgency about what inclusion really means, and...
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Diversity and Accessibility of Minifigure Heads in the Over the Moon LEGO Set

In previous research by the Women’s Brick Initiative (WBI), we highlighted the persistent lack of racial diversity in minifigure head options, despite recent expansions in...
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