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Women's Brick Initiative

Gender Diversity

Gender Inequality of the CMF Series

Gender bias and discrimination could not be clearer when looking at the LEGO CMFs. Looking at and analyzing CMFs from series 1 through series 20,...
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Which Actors Have the Most Minifigures? A Gender Analysis

Four to one. That’s the ratio of male to female actors included in the June 2020 analysis of “Which Actor has the most minifigures?” on...
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Minidolls vs. Minifigures – Which Costs More?

By Emelyn ChiangIntroduced in 2012, LEGO minidolls are more intricate versions of the classic LEGO minifigure. They also are more expensive than LEGO minifigures, and fewer...
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A History of LEGO Catalogs

Catalogs are published once or twice a year, and especially avid LEGO users can subscribe to the Club Magazines. Catalogs enable users to connect to...
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Weaponizing Some and Fantasizing Others: Gender Bias in Custom Minifigures

As discussed in the last CMF based article, there is an unequal representation of female and male CMFs. Previously, we looked at the character categories...
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The State of Gender and Custom Minifigures

Collectible Minifigure Series have been released by LEGO for many years and have shaped a lot about what LEGO thinks their consumers, specifically LEGO collectors,...
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LEGO Star Wars and Gender Equity

The Star Wars enterprise has been one of the largest and most lucrative themes in the LEGO business. As users attempt to build their way...
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LEGO DOTS: Product Line Marketing Done Right

LEGO DOTS is a line of LEGO toys released on March 1, 2020. This line is very unique and different from other LEGO themes in...
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Analysis of Female Minifigure Torsos

By Emelyn ChiangGender stereotypes exist everywhere in our communities. LEGO is no exception to this trend. We looked at every female LEGO minifigure torso produced...
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Gender Balance in LEGO City – an update

Periodically Richard Jones at The Rambling Brick takes an in-depth look at gender balance in LEGO City. We love his analysis so much we use...
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