Announcing our summer building contest!

We’ve got exciting news! WBI has been asked to provide the street parade in the World Explorer Zone of LEGO House!

Current street parade

We can’t think of a better reason for a contest!

Your challenge, if you choose to accept it, is to build a parade float. The space in the World Explorer Zone is roughly 182 studs long, so to allow for spacing and placement of characters, please make your float around 40 studs long. The floats will be placed on roadplates, and should be 12-13 studs wide.

There will be four winning floats, and each should have a dedicated theme. We’ll be looking for themes that celebrate WBI’s core values, including the following:

  • Celebration of Pride
  • Diversity, Equity & Inclusion
  • New Friends cast highlight their diversity
  • Strong women!
  • Any celebration of inclusiveness!

Entries are due July 15, 2023. You can enter by posting picture(s) to Instagram or Facebook with the hashtag #wbiparadefloat.

Winning entries will be displayed in Billund at LEGO House for approximately one year starting in September 2023. Unless you’re traveling to Billund yourself, entries will need to be mailed to someone attending Skaerbaek Fan Weekend. Please keep that in mind when building.

Let us know if you have questions! Good luck and have fun!

About WBI

We are dedicated to inspiring girls and women to build with LEGO. We want to demonstrate that the simple plastic brick can be used in a variety of creative ways beyond traditional building. Through bricks, photography and jewelry we transform bits of plastic into items of beauty and magical worlds.
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