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Women's Brick Initiative

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We have lots to say about little plastic bricks!

Build-Your-Own Professional Minifigure Campaign Flowchart

The idea of this flowchart started with a conversation when trying to find minifigures in different professions. We were having a hard time finding specific...
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Are Star Wars Minifigs Accurately Representative of Star Wars Films? An analysis of screen time versus number of minifigs by gender (Part 2: Side Series)

A significant number of LEGO minifigures are created to represent characters from TV series or films. LEGO has been creating Star Wars minifigs since 1999,...
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Are Star Wars Minifigs Accurately Representative of Star Wars Films? An analysis of screen time versus number of minifigs by gender (Part 1)

A significant number of LEGO minifigures are created to represent characters from TV series or films. LEGO has been creating Star Wars minifigs since 1999,...
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How has LEGO City Survived with a Lack of Nurses and Hospitals?

We researched the history of minifigures of the professions of doctor, nurse, and EMT appearing in sets under the categories of ambulance, rescue, hospital, fire,...
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The Intersection of Star Wars, Jurassic World, and the Marvel Cinematic Universe: A Head Study (Part 2)

When researching repetition of heads for female versus male characters in Star Wars minifigures (see the first part of this analysis), we noticed there were...
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Do Princess Leia and Captain Marvel Look Alike? Repetition of Minifig Heads in Star Wars Characters (Part 1)

A significant number of LEGO minifigures are created to represent characters from TV series or films. LEGO has been creating Star Wars minifigs since 1999...
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How Many Female Minifigs in LEGO Town Have the Same Face? Analysis of Head Repetition Part 2

What’s in a minifigure? Have a feeling you’ve seen a “new” minifigure before? Chances are you probably have. LEGO has produced over 14,000 different minifigures over...
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WBI’s 2022 Top Ten LEGO List for Equity and Inclusion (and Five Opportunities)

LEGO had a great year in 2022 for equity and inclusion.  As part of WBI’s year end tradition, we’re pleased to share our 2022 Top...
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Top Recommended Sets from Our Summer 2022 Interns!

Throughout all of the articles written so far, we have researched many sets- from the past, present, and future.  We realized we never have written...
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What do you get for a $20 set? A comparative review

by Rose Porta, Kira S, and Yutong ZhangWe (the interns) were sent six $20 LEGO sets for WBI’s annual review of $20 sets. We also...
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How often does LEGO use the same head on a minifigure? Analysis of Head Repetition (Part 1)

by Yutong Zhang and Rose PortaWhat’s in a minifigure? Have a feeling you’ve seen a “new” minifigure before?  Chances are you probably have. LEGO has produced...
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How Does LEGO See Working Women? Analysis of Gender Representation in Professions

by Yutong Zhang and Rose PortaProfession representation is important in LEGO minifigures, because every profession should be valued and acknowledged equally in society. In addition,...
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